Marketing and sales – what is the difference?

Marketing and sales are among the most crucial parts of a business’s survival in the market. While both are dependent on each other lots of people confuse marketing with sales and vice-versa which is a big mistake. Marketing involves creating a product according to the requirements of the marketplace and customers, promoting the product through advertising and so on and establishing a competitive price for the item. Marketing is a…

June 14, 2016
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